Marketing Reminders from Newhouse Strategic Marketing, Inc.
people recall the face not the base! When customers get angry or
happy, it’s with the messenger and that is the face of your company,
they don’t take the time to think about this being a policy or law,
they connect with the person delivering the message-whether right or wrong.
It’s the face, not the base!
test your links, this is a common problem in emails, web sites, and
People get in a hurry or just mistype one character and lead their leads to
dead end frustration
Up with the Internet (policies)
Review legal information and policies on your web site to keep them current
with the times. Now there is more concern with mirror sites, pay per click,
and copy being taken from sites without permission for other web sites.
It’s up to you to monitor the Internet regarding your Intellectual Property
(names, designs, logos, audio, video, service marks, trade names, copyrights,
Start by notifying the party in violation and requesting the change they need
to make in order to comply. Then proceed to report to Internet Service Suppliers
as needed according to their forms on line
a hand written thank you note, it’s one way to stand out in
an electronic world!
URL’s/domain names are becoming more popular with smart phones
and harder to purchase. Check your options today rather than later.